Joseph Smith
Founder
Founded by 16 year-old Joseph Smith, Culture Kids offers fun and educational products that feature the beauty and genius of kids of color. Culture Kids celebrates diversity and educates children about their cultural legacy. Children need positive images, and we feel our products provide inspiration and creativity.
HOW IT STARTED
It was July 2017 when 9 year-old Joseph said he wanted to start a business. After years of watching his mom as a full-time mompreneur, it was no surprise that he wanted to own a company of his own. Days were spent exploring business ideas until the vision for Culture Kids was realized.
An outing in Washington, DC took us to several shops and concluded in a local toy store. The store was filled with amazing toys and books, but Joseph mentioned the lack of items for boys and children of color. It was that shopping experience and our appreciation for the quality time we'd shared playing games that inspired us to create Culture Kids - a store with toys designed to feature kids of color, awaken a child's imagination and appeal to the kid in everyone.
Thank you for stopping by our digital home. We hope you shop with us and come back for new products launching soon.